My Ideal smartphone will be a good memory, high capacity, great graphics, great OS, durable, long battery life and of course a simple design. The first thing that I look at is the high memory. My phone is everything and that means all of the photos, videos, text message apps are there. So I need a really high memory and high capacity phone to store basically my life there. I'm a Gamer so a smart phone with great graphics & great OS is a plus. Most of the gaming apps have good graphics and needs good OS and it will reflect on the smart phone to experience its best quality. I need my phone to be durable. I'm not a type of buyer who buys the latest gadgets from time to time, if my phone can last up to 5 years then that will be a great buy. This also comes with a long battery life. I travel a lot and use my phone in all my work and leisure time so a long battery life can help me in my adventures. I'm not that particular in design and I really like simple design so that it won't catch any attention to the public and my surroundings. The simpler the design the better.